OSCAR Master Class
It can look successful and still
leave value behind
A busy stand can feel productive.
A strong team can feel reassuring.
Plenty of leads can look like proof that the show worked.
But those things don’t always tell the whole story.
Sometimes the biggest opportunities sit in the space between the things you’re already doing well.
That’s what we’ll look at together.
What we'll explore
This session isn’t a list of trade show tips. It’s a chance to step back and look at how exhibition performance actually comes together.
We’ll look at the kinds of gaps that are easy to miss when the show itself looks fine, why those gaps matter and what better-performing exhibitors tend to pay attention to earlier.
The goal is to give you a sharper way of looking at your own program.
You'll also get a practical takeaway
Everyone who joins live will receive the Define Success planning guide.
It’s a simple tool to help you take the thinking from the session into your next planning conversation.
Not a giant workbook.
Just something useful to help you ask better questions earlier in the process.
MEET JESS
Jess Turnbull
Founder | OSCAR Events Co
Jess has spent more than a decade working across B2B exhibitions and helping teams get clearer on what they’re trying to achieve, how their decisions connect and where performance can quietly slip.
She works with businesses including Sandvik Mining & Rock Solutions, Stryker and Dematic, helping them make exhibitions more intentional, measurable and commercially useful without losing the creativity that makes them worth attending in the first place.
